Assigment 18

 Complete the questions below with the above phrases. 

1. Who is your target market ? 

If I had a business it would be aimed at young vegans who understand philosophy

2. How does your product or service satisfy the needs of your potential customers ? 

In Guanajuato vegan restaurants are scarce, so my business would be an option for those looking for this type of place. Satisfies the need to eat cruelty free food

3. Which company has the biggest market share  in your industry? 

A place called Agua Miel is the competition, they have some years offering vegan food. They have grow up and now it is also a vegan hostel

4. How long do you usually run an  advertising campaign  for? 

Every month I would be running campaings, but every fornight on instagram or facebook I would be interacting with customers

5. Is there  tough competition in your industry? How do you stand out? 

In recent years there has been tough competition, although in Guanajuato almost not, but many restaurants have begun to integrate this type of food. My business is characterized because everything is 100% vegan and natural

6. What methods do you use to raise brand awareness ? 

I would use Facbeook, but especially instagram, it is easier to reach the potential customer. Also I would share information about vegan food, some recipes and share information about animal abuse in the industry and it affects the environment, more and more people are interested in this topic and the same time it can become viral marketing